{"title":"Steaks","description":null,"products":[{"product_id":"12-oz-ribeye-steak-usda-choice","title":"12 oz Rib Eye Steak (USDA Choice)","description":"\u003cp\u003eThe ultimate steak for flavor lovers. Cut to a hearty 12-ounce portion, our USDA Choice Ribeye boasts rich, deep marbling and a signature fat cap that melts beautifully during cooking. Expect an incredibly juicy, buttery texture and bold beef flavor in every bite.\u003c\/p\u003e\n\u003cp\u003eRaised without added hormones or antibiotics and sourced directly from ranchers in the Southwest high desert — no middleman, no mystery about where it came from. Vacuum-sealed and delivered frozen so it's ready when you are.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDelivery you can count on\u003c\/strong\u003e\u003cbr\u003eHand-delivered fresh to your door across the East Valley (Chandler, Gilbert, Mesa \u0026amp; surrounding areas) — no shipping boxes, no dry ice, just us. Flat $20 delivery fee (free once your order hits $200). Vacuum-sealed and freezer-ready for up to 12 months. No subscription, no commitment — order whenever you want.\u003c\/p\u003e","brand":"Southwest Beef Direct","offers":[{"title":"Default Title","offer_id":44963617570902,"sku":"SWBD-RIB-12","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/8630\/4342\/files\/image.png?v=1781643252"},{"product_id":"12-oz-new-york-strip-steak-usda-choice-1","title":"12 oz New York Strip Steak (USDA Choice)","description":"\u003cp\u003eThe perfect balance of deep, beefy flavor and tender texture. Cut to a generous 12-ounce portion, our USDA Choice New York Strip features beautiful marbling that melts during cooking, ensuring a juicy, steakhouse-quality experience right on your home grill.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDelivery you can count on\u003c\/strong\u003e\u003cbr\u003eHand-delivered fresh to your door across the East Valley (Chandler, Gilbert, Mesa \u0026amp; surrounding areas) — no shipping boxes, no dry ice, just us. Flat $20 delivery fee (free once your order hits $200). Vacuum-sealed and freezer-ready for up to 12 months. No subscription, no commitment — order whenever you want.\u003c\/p\u003e","brand":"Southwest Beef Direct","offers":[{"title":"Default Title","offer_id":44963657646166,"sku":"SWBD-NYS-12","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/8630\/4342\/files\/image_00a488f4-4533-43ae-9611-22fb4a8bf16d.png?v=1781643713"},{"product_id":"filet-steak-cowboy-cut-8-oz","title":"Filet Steak Cowboy Cut 8 oz","description":"\u003cp\u003eThe absolute peak of tenderness in a perfectly portioned size. Our 8-ounce Filet Mignon is hand-carved from the center of the premium beef tenderloin, offering a lean, melt-in-your-mouth texture and a delicate, elegant flavor profile ideal for refined dining.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDelivery you can count on\u003c\/strong\u003e\u003cbr\u003eHand-delivered fresh to your door across the East Valley (Chandler, Gilbert, Mesa \u0026amp; surrounding areas) — no shipping boxes, no dry ice, just us. Flat $20 delivery fee (free once your order hits $200). Vacuum-sealed and freezer-ready for up to 12 months. No subscription, no commitment — order whenever you want.\u003c\/p\u003e","brand":"Southwest Beef Direct","offers":[{"title":"Default Title","offer_id":44963711189078,"sku":"SWBD-FIL-8","price":26.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/8630\/4342\/files\/image_fa71f770-28da-445f-9f04-8090261df9a0.png?v=1781643691"},{"product_id":"coulotte-steak","title":"Coulotte Steak AKA Picanha or Sirloin Cap","description":"\u003cp\u003eThe steakhouse secret of the sirloin. Also known as the Picanha or Sirloin Cap, our USDA Choice Coulotte Steak offers the tender texture of a loin cut paired with the rich, robust flavor of a sirloin. Featuring a signature exterior fat cap that melts during cooking, it delivers an incredibly juicy, buttery bite every single time.\u003c\/p\u003e\n\n\u003ch3\u003eThe Full Story\u003c\/h3\u003e\n\u003cp\u003eIf you've ever dined at a Brazilian steakhouse, you've already fallen in love with this cut. Carved from the very top cap of the sirloin primal, the Coulotte Steak is highly prized by chefs and butchers, yet rarely found in standard grocery store meat counters.\u003c\/p\u003e\n\u003cp\u003eWhat makes our USDA Choice Coulotte Steak truly extraordinary is its unique anatomy. The steak is backed by a thick, beautiful layer of natural exterior fat. When you sear or grill this cut, that fat cap renders down completely, continuously basting the lean, tender meat beneath it — infusing the steak with an intensely savory, buttery juice that rivals the flavor of a ribeye, at a much more approachable price point.\u003c\/p\u003e\n\n\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Signature Fat Cap:\u003c\/strong\u003e The exterior fat layer acts as a natural shield during high-heat cooking, locking in immense moisture and flavor.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntense Beefy Profile:\u003c\/strong\u003e Offers a bolder, deeper, and more authentic beef flavor than a traditional strip or filet.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChef's Favorite:\u003c\/strong\u003e A highly versatile cut that excels over open charcoal flames, on a screaming hot cast-iron skillet, or sliced onto skewers.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eProduct Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCut:\u003c\/strong\u003e Coulotte Steak (Sirloin Cap \/ Picanha Steak)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrade:\u003c\/strong\u003e USDA Choice\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 2–3 lbs\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThickness:\u003c\/strong\u003e Approximately 1 inch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePackaging:\u003c\/strong\u003e Individually vacuum-sealed and flash-frozen to instantly lock in premium freshness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSource:\u003c\/strong\u003e Raised by ranchers across the Southwest high desert, US born and bred.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eChef's Cooking Tips (The Golden Fat Sear)\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eThaw Slowly:\u003c\/strong\u003e Keep the steak in its vacuum seal and defrost in the refrigerator overnight for the best texture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScore the Fat:\u003c\/strong\u003e Before cooking, take a sharp knife and gently score a shallow diamond pattern into the white fat cap (do not cut into the meat). Rub generously with coarse sea salt.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRender First:\u003c\/strong\u003e Place the steak in a cold cast-iron skillet fat-side down, then turn the heat up to medium-low. Let the steak sit on its fat cap for 4–5 minutes. This slowly renders the fat into liquid gold and creates a wonderfully crispy skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlash Sear the Meat:\u003c\/strong\u003e Once the fat is crisp, turn the heat to high. Flip the steak onto the meat sides and sear for 2–3 minutes per side until the center reaches 130°F for a perfect medium-rare.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRest and Slice:\u003c\/strong\u003e Let the steak rest on a board for 5 minutes. Crucial: slice it thinly against the grain to ensure every bite melts in your mouth.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eDelivery you can count on\u003c\/h3\u003e\n\u003cp\u003eHand-delivered fresh to your door across the East Valley (Chandler, Gilbert, Mesa \u0026amp; surrounding areas) — no shipping boxes, no dry ice, just us. Flat $20 delivery fee (free once your order hits $200). Vacuum-sealed and freezer-ready for up to 12 months. No subscription, no commitment — order whenever you want.\u003c\/p\u003e","brand":"Southwest Beef Direct","offers":[{"title":"Default Title","offer_id":44971176493142,"sku":"SWBD-CLT","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/8630\/4342\/files\/image_eb737a04-7de0-4988-a814-7b944a03edbc.png?v=1781724787"}],"url":"https:\/\/southwestbeefdirect.com\/collections\/steaks.oembed","provider":"Southwest Beef Direct","version":"1.0","type":"link"}